Facebook Social Media Marketing - How You Can Get Truck Loads Of Customers
A Few industry experts expect that Facebook marketing is going to be as big as Google merchandising. If you haven't looked into Facebook or any of the other social media marketing sites, you could be missing out.
It seems like every type of business is getting on-board with Facebook selling. If your business is still sitting on the sidelines, it's time to jump in and play. But before you get started, now is the master time to take a look at all the ins and outs of social media marketing.
Will Facebook merchandising Work for Your Business?
Everyone has read the articles, glossed over the tutorials and still watched a few of the how-to video guides on using Facebook merchandising, but is there any proof that it will really step-up and improve your business?
Take tour selling to the Next Level with Facebook
Inside Facebook.com states the reading fact about Facebook:
There are over 500 million active members currently using Facebook. Putting it into perspective, if Facebook were a country, it would have the 4th largest population on the planet.
Facebook has been translated into over 100 languages, penetrating nearly one third of the entire population.
Facebook's most recent quarterly growing rates has shown that active user numbers have increased by over 25% in 47 countries.
Over 85% of American women have a social network profile, with 95% of them on Facebook.
More than half of everyone who shops on the web has a Facebook profile.
While these numbers are massive you still have to ask yourself whether Facebook selling can work for your business. The answer is easy: it depends on you and what you do with it.
Unlocking the Potential of Facebook Social Media Marketing
Even if you just consider the power that occurs with the sheer volume of 500 million users, by bringing your business idea or niche selling project to Facebook, you will have a massive opportunity to be seen by more users than ever before. You can attract new users to become "friends", and turn those Facebook friends into promoters, supporters and eventually consumers just by implementing a well-planned strategy.
Here are Some examples:
An on the web publication named "Social Media Examiner" was launched in November 2009 by Michael Stelzner. He decided to not launch his publication using any of the conventional selling methods. Stelzner rather launched his publication only using social marketing networks and Facebook merchandising and achieved a number one rating on Technorati for business blogs. By the end of the first quarter, there were about 100,000 subscribers at the Examiner. Sound too bang-up to be true?
Yet Stelzner experienced a marked increase in sales and overall business.
Target is other example of moving aside from sales flyers and orthodox business promotions by launching a Party Readying Page. As a direct result of their selling efforts, Target saw a 6% increase in sales. In fact, Target's Facebook Fan Page attracted 20% more direct hits by Facebook fans to their store. Additionally, those Facebook fans were found to have spent 33% more than other types of clients.
Morton's Steakhouse ran a Valentine's Day photo marketing on Facebook in 2009. As a result, sales and overall business experienced a large difference.
If You Work It, Facebook Works
Facebook merchandising received rave reviews from analyst Kevin Ertell at ForeSee Results who stated that, "Facebook by far is the best place on the web to reach clients," and he went on to tell business owners, "Get a Facebook page and you will start making income."
So the question at the end of the day is, does Facebook merchandising really work? And the answer, which is the same for many other business-related questions is, if you work it it will work.
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